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freelance life
Articles
Anthony Gaenzle

Five Things You Need to Consider When Leaving a 9-5 Job to Start a Freelancing Business

The number of freelancers in the US alone is threatening to hit the 60 million mark. The work-from-home trend that exploded during the early days of the pandemic gave many creative professionals the confidence to leave the comfort of their 9-5 job in pursuit of freedom and becoming their own boss. Whether you’re a digital marketing pro, you offer virtual assistant services, or you bring some other talent to the table, there are plenty of lucrative freelancing opportunities available to

April 20, 2022
Lancer Capital Website Redesign
News Releases
Elevate and Inspire

Gaenzle Marketing Builds and Launches New Website for Lancer Capital

Contact: Anthony Gaenzle – Chief Executive Officer Email: arg@gaenzlemarketing.com Phone: 757-254-7842 LANCASTER, Pa – April 19, 2022 Digital marketing agency, Gaenzle Marketing, recently worked on a website design project with Lancer Capital, a Wayne, PA-based private equity investment firm. The two-month project resulted in the April launch of a brand new WordPress website for Lancer.  As Lancer continues to expand its portfolio of partner companies, the firm’s leadership reached out to the Gaenzle Marketing team to explore options to boost

April 19, 2022
facebook advertising
Articles
Mayra Joshi

Step-by-Step Guide to Advertising on Facebook

With nearly three billion users, Facebook is the most popular social media site and also a leading advertising platform. The company gives you access to a large portion of the world’s population, detailed targeting, and an easy-to-use self-service platform — all at a relatively low cost. You can use Facebook ads to reach your potential new customers and grow your sales. Many business owners have used this platform quite successfully to gain high ROI. That said, new users to Facebook

April 11, 2022
instagram marketing
Articles
Anthony Gaenzle

How Small Businesses Are Using Instagram to Achieve Amazing Growth

Instagram, which is anticipated to have 1.2 billion users by 2023, provides a huge opportunity for small business owners to expand their marketing efforts, and marketers all over the world are taking advantage. According to the Social Media Examiner’s social media marketing report for 2021, “78% of marketers are using Instagram.” Marketers regard it as the second most significant social media site behind Facebook, with 64% wanting to increase their Instagram participation in the following year. Beyond having a large

April 4, 2022
artificial intelligence
Articles
Elissa Berrger

Trends Transforming the Information Technology Space

Because of the enormous amount of potential, the information technology space is witnessing a boom like never before, and more and more firms are eager to move deeper into this field. Information technology has a wide range of uses, which is why it has proven to be such an important part of the overall structure of today’s businesses. With the increasing relevance of this, it is critical to comprehend the essential characteristics of the sector and the fundamental components that

April 2, 2022
startups
Digital Marketing
Meet Vara

5 Avoidable Mistakes That Hinder Growth for Startups

We’re living in a time where entrepreneurs of all ages are launching and growing successful startups, generating some amazing ideas. In this age of technological innovations, as well as access to mobile devices that allow us to think and produce amazing things on the go, small ideas are creating major waves across the world. There are some truly powerful, successful brands being developed right now. But alongside each successful brand, there are tons of “also-ran” brands that failed within their

March 15, 2022
digital marketing
Digital Marketing
Elevate and Inspire

Gaenzle Marketing Recognized as Top Digital Marketing Agency for 2022

Contact: Anthony Gaenzle – Chief Executive Officer Email: arg@gaenzlemarketing.com Phone: 757-254-7842 LANCASTER, Pa – March 11, 2022 Gaenzle Marketing is proud to announce recognition as a Top Digital Marketing Agency for 2022 by DesignRush. The agency was previously recognized by the same publication as a top SEO provider. This announcement expands that recognition to include the full scope of digital marketing services. DesignRush is a marketplace that helps brands connect with top marketing agencies. With over 10000 agencies in the publication’s directory,

March 11, 2022
highlights concept of email and AI
Articles
Kat Sarmiento

7 Ways to Implement Artificial Intelligence in Email Marketing

Email marketing is one of the most effective ways to reach out to your customer base. According to a Statista study in 2021, there will be over 4.6 billion email users in 2025. This just means that email marketing will offer an even bigger opportunity in the future than it already does today. There are many reasons why businesses choose email marketing to reach their audiences. Some of the benefits of email marketing include its cost-effectiveness and wide coverage. The

March 8, 2022
blogging computer screen
Articles
Ryan Biddulph

How to Maintain Blogging Momentum: Two Humbling Blogging Truths

I opened No Follow links for my blog commenters again. Scrolling back over the years to touch base with bloggers who commented on Blogging From Paradise reveals two online business truths: Most online entrepreneurs quit. Successful online entrepreneurs possess the most passion which fuels them to keep going until they succeed. Most Bloggers Quit For whatever reason, most bloggers who published comments on Blogging From Paradise from 2014 quit. I know this because I clicked through comments from posts I

February 25, 2022
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